[Gravy] Google Shopping Ads 2019 Tutorial: CPC Bid Strategy

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Also touching on how to create a campaign keyword funnel using priority settings in the Google Shopping Ads dashboard.


This video tutorial covers a more advanced strategy for setting up campaigns and bidding on the best keywords. It covers how to find your Benchmark CPC (cost per click) for a given product, assign negative keywords to buy only the best keywords and when to raise your max CPC bids. Also touching on how to create a campaign keyword funnel using priority settings in the Google Shopping Ads dashboard.
Nguồn: Google Shopping Ads 2019 Tutorial: CPC Bid Strategy

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